Tesla just killed two of its most iconic cars, and the internet is asking: "Did they just make a billion-dollar mistake?"
The news that Tesla is discontinuing the Model S and Model X has sent shockwaves through the EV community. But here's what the headlines don't tell you: this isn't just about cars; it's a high-stakes gamble on a robotic future.
⚡ Quick Answer
Model S & X Discontinued
Production will officially end in Q2 2026 to free up factory space.
The Reason: Optimus Robots
Tesla is converting the production lines to mass-produce its Optimus humanoid robot.
Stock Impact
TSLA stock is down 11% in 2026, with investors showing signs of losing faith.
Owner Reaction
Current owners are expressing a mix of frustration, sadness, and understanding.
In a move that has both baffled and intrigued the auto industry, Tesla announced the end of the road for its flagship Model S and Model X vehicles. This decision, confirmed during a recent investor call, marks a pivotal shift in the company's strategy, moving away from luxury EVs and toward a future dominated by artificial intelligence and robotics.
Here's what you need to know. We've analyzed the data, scoured Reddit for real owner reactions, and broken down what this means for you. No fluff.
The End of an Era: Why Now?
The Model S, first released in 2012, was a game-changer. It proved that electric cars could be fast, beautiful, and desirable. The Model X followed, offering a unique blend of utility and futuristic design. So why are they being axed? The answer is twofold: declining sales and a massive bet on Optimus.
Real Owner Quote: "So sad Tesla is shutting down production of this car. Always wanted to own one and always kept hoping for the 'next big thing'." — Reddit user, r/TeslaModelS, February 2026
Sales for the Model S and X have been flagging. With combined sales of around 30,000 units, they represent a small fraction of Tesla's overall volume, which is dominated by the more affordable Model 3 and Model Y. The cost to revamp these aging platforms for a shrinking market segment simply doesn't make financial sense.
The Case for Discontinuation
- Declining sales vs. Model 3/Y
- High cost to refresh the platform
- Frees up valuable factory space
- Allows focus on mass-market vehicles
The Case Against Discontinuation
- Loss of flagship "halo" products
- Alienates loyal, high-end customers
- Cedes luxury market to competitors
- Negative impact on brand perception
The Optimus Gamble
The Fremont factory space won't be sitting idle. Elon Musk has announced it will be converted for the production of the Optimus humanoid robot. This is the core of Tesla's new strategy: to become a leader in AI and robotics, not just electric vehicles.
Real Investor Quote: "Tesla stock doesn't respond to making money or actually selling stuff. It responds to wildly optimistic Musk posts about how great everything will be." — Reddit user, r/RealTesla, January 2026
Investors are skeptical. While the long-term potential of humanoid robots is immense, the short-term reality is that Optimus is not yet a proven product. Musk himself has admitted that no Optimus robots are currently performing "useful work" within Tesla. This has led to a sharp decline in TSLA stock and a growing sense of unease among shareholders.
Decision Framework: Should You Buy a Model S/X Now?
✓ Buy Now
- You want a piece of Tesla history
- You value the unique features (e.g., yoke steering)
- You can find a good deal on remaining inventory
- You're not concerned about future resale value
- You prefer the classic Tesla design
✓ Wait or Look Elsewhere
- You're worried about long-term parts and support
- You want the latest technology and features
- Resale value is a major consideration
- You prefer the features of the Model 3/Y
- You're open to other luxury EV brands
The Bottom Line
Tesla is sacrificing its past to fund its future. The discontinuation of the Model S and X is a calculated risk, trading the prestige of its luxury models for a shot at dominating the next frontier of technology: humanoid robotics.
For loyal owners, this feels like a betrayal. For investors, it's a nerve-wracking pivot. But for Tesla, it's a necessary step to achieve its ambitious goal of deploying thousands of Optimus robots in its factories and, eventually, in our homes.
Only time will tell if this gamble pays off. But one thing is certain: Tesla is no longer just a car company. It's a full-fledged technology company, and it's willing to make bold, and even painful, decisions to secure its place in the future.
Last updated: February 25, 2026













































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